Silicon Valley Business School

Marketing: Social Media Marketing
Free Extracts from the Marketing Course
Below you are free to explore extracts of the learning materials included in this course. If you're interested in educating yourself on these topics, we recommend that you review all these materials. If you're looking for a credential, please take a look at the certificate version of this course which will test your understanding of the materials and track your progress through the course until you have completed it and earned your certificate.

  • Video ~ Social Media...You Haven't Seen Anything Yet
In this video, you will learn how to leverage on the power of social media to communicate and engage with your target market.

How do you figure out which social media content is getting the best engagement? In this article, you will gain insights regarding how to measure engagement relating to your content on Facebook, Twitter and Google+.

In this article, you will get acquainted with best practices for Facebook Marketing.

In this article, you will learn about Google+ Marketing. You will learn how to set up your Google+ account, what and how to share on Google+, as well as how to measure success.

  • Video ~ Advertising on LinkedIn
In this video, you will learn how to create Linkedin Ad campaigns. You will also be acquainted with best practices on ad targeting.

  • Video ~ How to Become a Social Media Influencer
This video outlines traits that will enable you to become a Social Media Influencer.

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